Forging deep partnerships

When we make an investment, we make a long-term commitment to you and your company. We are active, hands-on investors, capable of taking the lead position on Seed to Series A investment rounds across the North of the UK.

Wherever possible we leverage our expertise and network to turbocharge your business, leaning on a successful track record of taking early-stage tech companies from idea to exit and being held up as regional or global leaders in their respective categories. We can often participate in, and sometimes lead, follow-on investment rounds, meaning that we offer long term financial backing alongside our wider strategic support of your business.

Integrity and trust are key characteristics we look for in our prospective management teams. It sets the foundation for any successful partnership and we equally hold ourselves to the same high standards that we expect of the teams we back.

Par Equity have been tremendous as they backed us near the start and have kept on supporting us. Not just with money, but in helping to develop the strategy and assisting develop our network within specific sectors... They have been our perfect partner for growth.
Sarah EllerbyCEO Nova Pangea Technologies

Going beyond the capital

  • When we invest, we make a commitment to accelerate your business through the guidance, support, and trust of the Par team and our extensive network of industry-professionals.

  • We understand the challenges that B2B tech companies face in procurement processes, sales cycles, and tech integration and we are experienced in helping companies with firmware and hardware componentry. We have a strong track record supporting our portfolio to overcome these hurdles among others, and we understand when a "patient capital" view is needed.

  • We always seek to appoint a Par Investor Director and Observer to your company's board, providing guidance and counsel to your management team and bringing strategic thinking to the business.

  • We have access to new talent and relationships as and when your business needs it, fuelled by our extensive network of head-hunters, recruiters, regional chairs, and universities.

  • We take an active role in your follow-on funding needs. Not only will we work with you to find new investors, but Par will regularly follow its money to support its portfolio companies.

  • We care about ESG and, as steering committee members of ESG_VC, we encourage active discussions on ESG specific to your company, annually reviewing your progress and helping to set objectives.

  • We support our portolio companies with market expansion, most recently helping TriVirum grow their US presence.

  • We hold annual events across the entire Par ecosystem, allowing portfolio companies to create valuable relationships that drive business forward.